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Sand Hill Website Redesign
Responsive and future ready.
As a Silicon Valley firm, Sand Hill wanted to make sure that it’s presence was equally as powerful regardless of the kind of device their visitors rely on. The new site looks great on desktops, laptops, tablets, and mobile.
A brand refresh.
Our work with Sand Hill started at the most foundational levels — the logo and brand messaging. By updating to a more modern look and recasting their message and voice to position them as the relatable experts that clients can count on, we established a visual and verbal approach that guided every aspect of the update.
Preparing the Next Generation
Preparing the Next Generation
Before you send your kids out into the world, make sure they understand the value of a dollar and the importance of fiscal responsibility. We’re here to help start the conversation.
Planning for Education
Planning for Education
It’s never too early to start saving for your kids’ education. Whether you’re planning for private school, college, or both, we can help you make wise choices today so they can reach their dreams tomorrow.
First Job
First Job
Congratulations, you’re on your way! Let’s talk about strategies for wealth accumulation you can implement today to secure your tomorrow.
Marriage
Marriage
Finding your perfect partner is one of life’s greatest joys, and often introduces financial complexity. Let us help you make sure you have everything in order so you can begin your new life together with complete peace of mind.
Buying First Home
Buying First Home
Buying a home and putting down roots is an exciting milestone, but there’s a lot to think about. We can help you get prepared and make the best choices for your family.
Preparing for Children
Preparing for Children
It’s true that having children changes everything, which is why you need to prepare in more ways than one. Let’s talk about what you can do right now to give your kids the best possible start in life.
Navigating Compensation Structures
Navigating Compensation Structures
Great opportunities often come with complex compensation structures. Whether you own your own business or work for a start up, as you move up the ladder, we can help you understand your options for an optimal outcome.
Starting a Company
Starting a Company
Are you answering the call to be your own boss with an idea that will change the world? Let us help you work through the financial considerations involved, to get the most out of your success.
Liquidity Event
Liquidity Event
You’ve worked hard to get here – preserve it! We have a long history dealing with liquidity events including mergers, acquisitions, and IPOs. Let us help you navigate this transition successfully and protect what you've earned.
Wealth Transfer to the Next Generation
Wealth Transfer to the Next Generation
Turning wealth over to your heirs truly solidifies your legacy. We can help you make plans now to optimize tax benefits for the next generation, and make the most of what you’ve worked so hard to build.
Buying a Second Home
Buying a Second Home
A weekend getaway is the perfect place to make memories with your family, but non-primary residences require careful planning. Let’s make the perfect plan for buying your second (or third) home.
Philanthropic Goal Setting
Philanthropic Goal Setting
The spirit of service is built into our culture, so we’re adept at helping you fulfill your own philanthropic goals. We can help you identify causes you care about most, facilitate charitable endeavors, reach milestones, and enjoy the benefits of giving.
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Marriage Dissolution (Divorce)
Marriage Dissolution (Divorce)
We understand the challenges that come with the dissolution of a marriage, especially for high-net worth families. We’re here to help you navigate this difficult time, plan for better days ahead, and be by your side through the next phase of your life.
Inheriting Wealth
Inheriting Wealth
When someone works hard to build a legacy to leave you, it’s important to make the most of it. We can help with inheritance strategies and the impact on tax and estate planning.
Retirement
Retirement
You’ve worked your whole life to reach this stage, and now it’s time to enjoy the fruits of your labor! Whether your retirement dream is to sail around the world, dabble in angel investing, or play golf every day, let us help you navigate this exciting new chapter.
Medicare and Social Security Planning
Medicare and Social Security Planning
Medicare and Social Security offer life-long benefits for retirees, but navigating these complex government programs can be challenging. We’ve done it before, and we’re here to guide you.
Elder Care and Home Transitions
Elder Care and Home Transitions
Late-in-life care and decisions about where you want to live for the long-term can put a strain on both you and your family. Making plans now will help you transition smoothly when the time comes, and make it easier on your loved ones, too.
Estate Transfer Guidance
Estate Transfer Guidance
Losing a loved one is always painful, but planning in advance can help lighten the load for those left behind. We’re here to support your needs today, help you plan for tomorrow, and offer guidance for your family whenever they need it.
Illustrations and infographics.
While the company’s previous site was text heavy and a little wonkish, Sand Hill wanted the new site to feel sophisticated and relatable. They wanted a highly visual and engaging way to capture the Sand Hill client experience. The answer was a fun, illustrative style and an interactive client journey that made understanding their services easy and appealing.
Looks like a thought leader.
As long-time bloggers, Sand Hill had plenty of content to work with. The challenge was to make it more accessible and update the look. We redesigned the blog and enabled multiple entry points – from the home page, advisor bios, and the blog page itself – to improve the experience.
Make it pop with motion graphics.
One of the Sand Hill team’s favorite things about the new site is all of the motion graphics that got included. From animations to background video, everywhere you look visitors can find something unexpected and engaging.
+19%
Number of Sessions per User
+151%
Pageviews
+24%
Pages/Session
+39%
Average Session Duration
-11%
Bounce Rate
Numbers don't lie.
While looking good is one thing, performing well is our primary objective for any site. The Sand Hill site delivered with increases in page views and deeper engagement while visitors were on the site.
The entire Sand Hill team loves the new site. It’s clean and modern at the same time it feels warm and inviting. It really exemplifies our unique approach to working with clients.– Kristin Sun
Senior Wealth Manager and Project Lead for Sand Hill Global Advisors
Organizing the experience.
Detailed wireframes were key to ensuring the best use of the content and that visitors have an intuitive way to get to the information they want. We used the wireframes to ensure that everything we included on the site contributed to Sand Hill’s perception as accessible experts.
Technologies used:
The latest standard for CSS and completely backwards-compatible with all earlier versions.
Specially designed to deliver rich web content without the need for additional plugins.
WordPress An open source content management system, built and supported by an active global community.
Angular A JavaScript-based framework commonly used in dynamic, single-page web applications.
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